Georgina loves her role as an Assistant Director & CliftonStrengths Certified Coach. Contact Georgina or register for an appointment; Georgina sees students for all appointment types and loves helping students develop Life Design plans and pursue their purpose. A fun fact: Georgina loved French and pursued a career using her French – in cosmetics marketing! Reach out to her LINK HERE.
Georgina is certified in Gallup CliftonStrength, a leading Education Assessment Model measuring an individual’s natural processing and action talents. (based on what you do!) Georgina participates in the JEDI initiative and is a proud captain of the JEDI (Justice, Equity, Diversity, & Inclusion) team, Identity & Privilege | Intersectionality.
Georgina supports the Department of Business Management through her work as the co-advisor of AMA and by teaching Principles of Marketing (BUS 111) this fall. Georgina has supported Junior and Senior Seminars, Courses in Digital Marketing, Organizational Behavior, Advertising, Sales, and Marketing, co-taught the AMA Case Competition (2018-19) and more recently launched a 7-week course called “Discover Your Strengths” (WPD 394). Sign up for one of Georgina’s programs or her course!
Georgina is passionate about marketing and co-advises the campus chapter of the American Marketing Association Student Marketing Team. Since 2019, the team has won an award every year including Top Small Chapter for 2 years. The AMA is treated as a practicum for aspiring marketers and is open to all students and majors. Learn more HERE
Georgina completed a Master of Arts in Leadership Studies at Northern Vermont University/Vermont State in 2022, presented her inquiry project, “An Analysis of Clifton Strengths Development Education as a core element of Higher Education Curriculum”, and won second prize at the annual AMA Collegiate Conference. Georgina is a proud graduate of the University of Vermont where she completed a double major in French and Political Science with Honors and obtained a Professional Certificate in Digital Marketing and “Dealing with Difficult People”.
Georgina spent 30 years as a brand marketing manager-strategist working for the New York-based prestige consumer product industry, including Estee Lauder International, Guerlain, Inc., Sanofi Beauty, Davidoff of Geneva, and consultant at Veranda. She has taught in a wide range of settings for 25 years having received formal training from the Virginia Theological Seminary.